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10 Tips for Highly Effective Press Release Marketing

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press release seoWant to get your business in the news, boost your ranking on Google and drive in more traffic?

These days you can't just sit around and hope your business or product is eventually found by the media. You don't need to  or have connections with journalists in order to get in the news either. One way to bring in more traffic to your website is to publish your own press release. Now it's easier than ever.

However, there is a huge difference between just blasting out your press release to everyone you can in hopes that they’ll publish it. Instead you need to create highly effective articles with great content which will attract new customers and generate real business leads. A press release can not only boost your website’s ranking with the search engines but if worded correctly could get get featured on mainstream news sites.


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